30% of weddings are paid for by the bride and groom themselves.
Jewelers, gown makers, caterers, and florists know that the bride is their business. But why should she matter to you? Because, quite simply, she’s the future of your brand. You see, the bride-to-be isn’t just planning a wedding—she’s planning a life. She’s looking for products and services she can trust for the long-term—from the airline she’ll fly to the car she’ll drive, from the bank she’ll use to the perfume she’ll wear.
Whether your brand goal is to be part of the wedding itself, to get on her registry, or just to plant a seed for the
future—the time to speak is now. The bridal market and its specialized media channels offer a focused entry point for your brand, an opportunity to reach a woman who has already made one big decision, and is poised to make many, many more—for herself, her spouse, and her family. With years of experience in the wedding industry, Injoy helps your brand find the message and the media to make your proposal stand out from the rest.